STEM for Her is a non-profit that promotes education to inspire girls and young women to pursue STEM-related careers. In 2017, Audi and STEM for Her kicked off DRIVE: Like a Girl, an annual competition that invites high school students from the Washington, D.C., Maryland, and Virginia area to design and present an automotive project. Since then, Audi employees have volunteered as mentors and judges each year, guiding students as they work on projects based on critical automotive topics.
The 2020 program launched in October and was held virtually, allowing employees across the country to participate. Over six weeks, five high school teams met with their mentors for weekly, after-school virtual workshops to select their topic, conduct research, and design their proposals and presentations focused on the automotive industry’s migration into a more digital world. Students also joined a panel of Audi leaders to learn about their backgrounds, discuss opportunities for women in the automotive industry, and share educational and career advice. At the end of the program, teams presented their final proposal and were judged by Audi employees and STEM for Her representatives.