Side profile of a silver Audi RS 7 parked in front of a brightly-striped wall.

Audi exclusive

Customize your Audi to reflect your unique style.

Make it personal.

Transform your Audi into a custom masterpiece with Audi exclusive. Design elements of your Audi—from the paint and the seating to the stitching, dashboard, steering wheel, floor mats, and more.

Express your style.

Set yourself apart from the rest with an Audi exclusive paint and finish.

Featured paint options

See your Audi dealer for all color options and availability.

Finishes

Close-up shot of the rear of a green Audi e-tron GT.

Metallic:

Greater light reflections. Metallic flakes are added to give your Audi extra shine.

Shown: Audi e-tron GT in Java Green with metallic finish. (European model shown. Specifications may vary.)

Interior details assembled just for you.

  • Interior shot of an Audi A7 Sportback with Cognac Brown door armrests, Alabaster White door trim inserts, and fine grain ash wood inlays.
  • A spool of red thread resting on top of a wooden worktable.
  • Interior shot of an Audi A7 with Ocean Blue door trim inserts, Black leather dashboard, fine grain ash wood inlays in natural noble gray, and Diamond Silver leather seating surfaces.

  • Elegant wood inlays

    Add a natural touch to your Audi with special wood inlays. Each veneer is rigorously inspected for imperfections and finished with a scratch resistant coating for lasting elegance.

    Shown: Audi A7 Sportback with fine grain ash wood inlays in natural nougat, Alabaster White door trim inserts in Dinamica with Audi exclusive badges, and Cognac Brown leather door armrests.

  • Timeless stitching

    Whether you prefer a sleek monochromatic look or a bold, complementary one, custom stitching adds the perfect finishing touch to your Audi exclusive vehicle.

  • The finer details

    With Audi exclusive tailoring, you have a wide variety of options. Several elements of the interior may be tailored to reflect your unique style—from the door inserts, armrests, center console, and steering wheel to the dashboard, seat belts, and more.

    Shown: Audi A7 with Diamond Silver leather seating surfaces, Ocean Blue door trim inserts in Dinamica with Audi exclusive badges, and fine grain ash wood inlays in natural noble gray. European model shown. Specifications may vary.

Make the Audi of your dreams a reality.

Step
1

Select your Audi model online or at a local Audi dealer.

Step
2

Explore and finalize the customization options for your vehicle with your dealer.

Step
3

Order your vehicle through your Audi dealer and prepare for an Audi that is exclusively you.

Back to top

© 2025 Audi of America. All rights reserved.

Audi of America takes efforts to ensure the accuracy of information on the general vehicle information pages. Models are shown for illustration purposes only and may include features that are not available on the US model. As errors may occur or availability may change, please see dealer for complete details and current model specifications.