- All Models
The 2010 Audi Models
In celebration of our centennial, we offer a new generation of automobiles featuring a host of innovations. Whichever model you choose, rest assured that they all offer powerful performance and peerless luxury. Each vehicle is designed to be driven by people who will not settle for anything less than a century in the making.
- Q7
The 2010 Audi Q7
Starting at $46,900*
Elegant, functional, nimble and the list goes on. It is impossible to limit the attributes of the Audi Q7 to just a few. Among them, the convenience of optional seven passenger seating, sublime luxury and impeccable design.
- Also Available
- Q5
The 2010 Audi Q5
Starting at $37,350*
The unmistakable Q5 sets a new standard for dynamic crossover performance, design and luxury. Q5 power comes by way of a 3.2 liter FSI® engine and the latest rear-biased version of quattro®. The agile and rugged Q5 offers convenient utility and the legendary performance Audi has become famous for.
- R8
The 2010 Audi R8
Starting at $114,200*
420 hp. quattro® and a heritage of performance, luxury and exquisite detailing. That, quite simply, is what the R8 is all about. Supreme performance that’s been heralded by anyone who’s been fortunate enough to drive one.
- Also Available
- TT
The 2010 Audi TT
Starting at $37,800*
Iconic in its looks, legendary in its performance. There is no room to misinterpret what the TT line is designed for. A passion for driving is the most fundamental prerequisite. Understandable since it embodies much of what has been learned through decades of racing all over the world.
- Also Available
- A3
The 2010 Audi A3
Starting at $27,270
Infused with the latest technology and performance features, the fuel-efficient* A3 is a driver’s car, pure and simple. Luxurious finishes, taut handling, legendary Audi power and optional quattro® create an extraordinary driving experience.
- Also Available
- A4
The 2010 Audi A4
Starting at $31,450*
What has changed on the entirely new A4? It’s more like what hasn’t changed. For starters, it's bigger, faster and more fuel efficient than any other car in its class*. We took what was great and made it better. The list of improvements is virtually endless, as are the accolades.
- Also Available
- A5
The 2010 Audi A5
Starting at $36,000*
With the bar set so high, we knew the A5 had to be more than great. With much exhaustive research, testing and a pedigree that demands performance, the A5 was finally born. Quite simply, it is a pure, uncompromised coupe.
- Also Available
- A6
The 2010 Audi A6
Starting at $45,200*
The A6 and its more potent sibling, the S6, embody the notion of what Audi stands for: Luxury that makes no compromises when it comes to performance. Along with the 4.2 and 3.2 litre FSI® engines, there is also the new 3.0 TFSI® engine which offers an instantaneous 310 lb-ft. of torque.
- Also Available
- A8
The 2010 Audi A8
Starting at $74,550*
Its supremacy is unchallenged. It is the manifestation of power coupled with luxury that make the A8 peerless. They are graceful even when motionless and yet, when they’re set into motion, they cut a purposeful, unmistakable swath.
- Also Available
- S Models
The 2010 Audi S Models
Enhanced Performance and Unrivaled Styling Define the S Models
When it comes to the Audi S4, nothing is left to chance. It is purposeful and powerful, and it turns heads - moving or parked. Striking Aluminum Optic mirrors, quad exhaust tailpipes and exclusive S4 front and rear bumpers are just a few indicators of the power that lies beneath the hood.
- Also Available
Audi Green Police Protecting and Conserving the Earth
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Watch the Green Police on YouTube
The Green Police PSA - Napkins Video
The Green Police share a simple rule that will help save over 1 billion pounds of napkins from landfills each year.
The Green Police PSA - Power Strip Video
Unplug your power strips and save over 1000 pounds of CO2 per year.
The Green Police PSA - Interactive Quiz
Try the Green Police Interactive Challenge.
Who Are the Green Police?
Green Police: Who are they? Here is a quick primer.
Every day consumers around the globe are faced with a myriad of decisions in their quest to become more environmentally responsible citizens. Paper or plastic? Bottled water or tap water? Gas or electric? Compost bucket or recycling bin? So many questions; yet so many conflicting answers. It can be overwhelming.
Now consumers have help, from the Green Police.
As part of the lead up to their third consecutive Super Bowl ad, Audi has created a fictional Green Police unit that are caricatures of today’s “green movement”. The Green Police are a humorous group of individuals that have joined forces in an effort to collectively help guide consumers to make the right decision when it comes to the environment.
Coincidentally, there are several real Green Police units globally that are furthering green practices and environmental issues. For example, Israel's main arm of the Ministry of Environmental ProtectionEnvironmental ProtectionAudi strives to help protect the environment in all aspects of our vehicle manufacturing.Environmental Protection in the area of enforcement and deterrence is called; you guessed it, the Green Police. New York has officers within the state’s Department of Environmental Conservation that are fondly called the “Green Police”. The United Kingdom’s Environment Agency deploys a squad decked out in green jackets to monitor excessive CO2 emissions.
As part of the 60-second ad, Audi worked with the band Cheap Trick to turn their 1979 smash hit “Dream Police” into a tongue-in-cheek version called “Green Police”. Since making its television debut during the fourth quarter of the Super Bowl, the idea of the Green Police ignited political, social and environmental conversation. But viewed strictly in the context of the Audi Green Car Super Bowl commerical the Green Police exist as simple social satire.
The Green Police really dramatize the impact every day choices have on the environment— from choosing paper or plastic bags at the grocery store and drinking bottled water to the cars we drive. The point of the Green Police then are to show that one of the easiest of those choices is driving the Audi A3 TDI clean diesel, which was just named the Green Car of the Year by the Green Car Journal. With an A3 TDI clean diesel Americans can feel great about being green while also enjoying a finely engineered, luxury automobile which does not sacrifice performance or leading-edge design.
The Audi Green Police are here to entertain and educate so our decisions regarding the environment are smarter and well-informed to make them a little easier.
Audi A3 TDI® Named 2010 Green Car of the Year®
Green and performance luxury needn’t be mutually exclusive concepts. That’s a core belief at Audi. That philosophy paid off with the all-new A3 TDI® earning the prestigious title of 2010 Green Car of the Year®.
The announcement came during the Los Angeles Auto Show as Ron Cogan, editor and publisher of Green Car Journal and editor of GreenCar.com presented the award to Audi of America President Johan de Nysschen. The Audi A3 TDI® was among five model finalists nominated for the award, which began in 2005.
The 2010 Audi A3 TDI® hit U.S. dealerships in late 2009 and initial sales have been promising. The A3 TDI® is the latest example of the fuel economy and greenhouse gas emissions benefits provided by the critically acclaimed TDI® clean diesel product line, following the wildly popular Q7 TDI®, which launched in June 2009. TDI® clean diesel technology was first developed by Audi 20 years ago and has come to signify the brand’s commitment to trailblazing automotive performance executed in an environmentally responsible way.
Green Police News
Read PRNewswire.com Articles:
Ad highlights how fun-to-drive nature needn't be sacrificed in an increasingly 'green' world.
Audi's Super Bowl commerical combines a high-energy remake from Cheap Trick entitled "Green Police" with a message about how easy it is to make "green choices".
