Audi increases worldwide sales in September

AUDI AG continued to grow in September: With around 170,900 cars, the company increased its deliveries worldwide by 6.8 percent. Sales in the Americas rose by 11.9 percent, while the brand’s  business in Europe increased by 8.8 percent.

Thanks also to the strong start of the new Audi Q7, the four rings saw its best-ever September sales in company history in Europe with almost 80,000 units. Since the start of the year, the global sales of the Ingolstadt-based company have increased by 3.8 percent across all models to around 1,347,950 units.

Audi sets 57th consecutive monthly U.S. record in September 2015

Audi reported that its September 2015 sales increased 16.2% to 17,340 vehicles, a total that stands as the brand’s 57th straight month of record U.S. sales.

Audi achieved its best-ever September sales in the U.S. to mark its 57th consecutive monthly sales record. The previous September record was set in 2014 with 14,917 Audi vehicles sold. Through the first nine months of 2015, Audi U.S. sales rose 12.5% from last year to 147,403 vehicles. Audi SUV models posted a 50.0% increase and Audi A3 models posted a 30.8% increase.

Audi TT drives into viewers’ imaginations in new stunt-driving television commercial

Just as the original Audi TT captured the imaginations of consumers with innovative styling and timeless design, the all-new 2016 Audi TT continues to fascinate with driver-focused performance and groundbreaking technology.

In the same spirit of imagination, Audi has released a new 30-second television commercial titled “Audi TT: Reality? Check.,” featuring the new TT stunt-driving in a vivid and surreal environment.

Drive system competence from ultra to e-tron: Audi at the 2015 IAA

At the 2015 International Motor Show (IAA), which began Sept. 15 in Frankfurt am Main, Audi is presenting many different new products. The main focus is on the new A4 model line and the near-production Audi e-tron quattro concept car – a sporty SUV with an all-electric drive.

The company is also offering visitors glimpses of the future in four of the brand’s focal themes – Audi Sport, quattro, Audi Technologies and Audi ultra – and is presenting the entire range of its drive system concepts. Audi continues to make its TDI and TFSI engines more efficient with new technologies.  

Audi e-tron quattro concept: Electric driving pleasure with no compromises

Audi is presenting the Audi e-tron quattro concept at the International Motor Show (IAA) 2015 in Frankfurt. The car is the company’s statement about the future of electric mobility: It is sporty, efficient and suitable for everyday use.

“Audi will present an all-electric, luxury-class sport SUV in early 2018. The Audi e-tron quattro concept provides a concrete foretaste of this,” says Prof. Dr. Ulrich Hackenberg, Member of the Audi Board of Management for Technical Development. “It combines driving pleasure with great range, an expressive design and excellent comfort.”

Piloted Driving: the Future of Cars

The global auto industry is moving rapidly toward an era when drivers won’t be required for driving. Economists, policymakers and auto executives believe “driverless” cars will dramatically improve transportation safety and significantly cut emissions. Within several years, car owners are expected to have the option to turn over control of their vehicle to an internal pilot, thanks to advances across digital technologies that are being perfected and harnessed continually by Audi and other automakers, as well as by tech companies including Google.

The biggest hindrance to this scenario will not stem from any limitations in autonomous-driving technologies but rather from legal, political, infrastructure, regulatory and liability factors that all need to be addressed as the developed world makes the most significant switch in its automotive paradigm in over a century.